Backercrew
Oct 16, 2025
10272 Views

Lifelong Deo 2.0. The planet protecting deodorant you need.

Written by

Refillable, customisable and built to last. Scents for men and women, natural deo & antiperspirant. Made from 100% ocean plastic.
Check on Kickstarter

Lifelong Vibes. The bold, bright, ocean-saving, planet protecting, confidence-boosting, deodorant for men and women.

All lifelong deo's in a row
White Lifelong deodorant with orange ball

The solution

Lifelong deodorant in green and yellow, info graphic explaining it is refillable and washable

LIFELONG VIBES is an affordable refillable, reusable, washable deodorant applicator designed for men, women and teenagers. The outer case is made from 100% ocean bound, recycled plastic. It’s designed to last a lifetime and be used again and again. 

Partnered with an all natural (or anti perspirant) powdered deodorant that you simply mix with water at home, packaged in a compostable paper-based pouch. 

Image of Lifelong pouch explaining it;s benefits. 100% plastic free, new formulas.

OUR SOLUTION completely eliminates the need for single-use plastic packaging in deodorants. Sadly the average human uses 450 deodorants in a lifetime but now you only need 1.

Gif showing a hand refilling the Lifelong deo appliactor
Lifelong warranty

Lifelong deodorant in peach showing Lifelong warranty badge

WE OFFER a Lifelong warranty / guarantee on our applicators. They are built to last you a lifetime. If anything does go wrong we will simply replace the applicator for you. No questions asked. 

Free shipping

image showing free world wide shipping for Lifelong refills

THAT’S RIGHT – ALL Backers will get FREE world wide shipping for LIFE on all refills post campaign. We can ship GLOBALLY without a problem. US orders will be shipped locally through our US warehouse, so no tariff issues. Sustainable luxury deodorant that’s good for you and the planet should be affordable for all. Don’t worry we’ve got expensive shipping covered for you.

Each deodorant refill only weighs 6 grams / 0.2 ounces. We can ship three refills (that lasts six months) in a small envelope (like a letter) anywhere in the world, that lands straight through your door. Simple, affordable, and environmentally friendly. 

The envelope will go with the normal postage routes meaning no extra transport emissions compared to using a private service such as DHL.

Ocean clean up

Lifelong cleans the seas - every applicator bought we remove 1kg of plastic

FOR EVERY applicator that is pledged, we will remove 1kg / 2.2lbs of ocean plastic for you. Your choice really does make a difference.

OUR LAST CAMPAIGN removed 3960 kilograms or 8731 lbs of ocean plastic thanks to your support! And here is the certificate to prove it. 

Seven clean seas plastic credit to lifelong for 3960kgs of removed plastic
Tom Peakcock gives statement to support Lifelong
Woman holding Lifelong deo in hand
The applicator

Our applicators come in eight beautiful colors, designed for both men and women. All with customisable color balls and inner sleeves to give you a unique, fun, design that brings a vibrant spark into the mundane world of deodorising. The outer case is made from 100% ocean bound recycled plastic. The roller ball is made from virgin plastic. 

Which is your favourite combination? 

Lifelong deo applicator in navy blue
Lifelong deo applicator in white
Lifelong deo applicator in yellow
Lifelong deo applicator in light pink
Lifelong deo applicator in green
Lifelong deo applicator in grey
Lifelong deo applicator in peach

THE APPLICATOR has three main sections. 

  1. The outer case. This is strong and is built to last. (made from recycled ocean plastic)
  2. The inner sleeve. A barrier between your liquid deo and your applicator. (silicone)
  3. The roll on ball. This is a colorful, customisable ball. (made from virgin plastic)

Each deodorant will come with a clear ball as standard. You can customise your deodorant with these funky, colorful, removable, washable, replaceable balls. 

man in mirror holding Lifelong deodorant applicator
Ball colors

Lifelong deo ball colors - yellow, green, blue, purple, orange, black, pink

CUSTOMISE YOUR favourite deodorant applicator with bright, funky, colorful roll on balls. They are removable, washable, interchangeable. Deodorants are so boring these days so let’s change that. We purposely chose bright colors to contrast the applicators and make a deodorant that truly POPS.

Lifelong deo applicators on table showing the blue upfront
Inner sleeve

THE INNER sleeve is removable and washable. It’s made from food grade silicone and acts as a barrier between the plastic case and your liquid deodorant. This ensures no cross contamination and prevents the case from degrading, making it truly a Lifelong product. 

Gif showing hand taking out and washing the inner sleeve

SIMPLY PULL out the inner sleeve to wash and clean. You can wash it with warm water and soap or put it in the dish washer. 

CUSTOMISE YOUR deo even further with a colorful inner sleeve to match your style

lifelong silicone sleeves - black, pink, green, yellow, blue, white
why a roll on?

info graphic shoing benefits of a roll on to a stick

WE HAVE all been there: you’re dressed up for a night out, only to notice your deo left white marks all over your fresh top. Frustrating! Add to that the sticky feeling all evening, and even the next morning when you wake up with a paste still clinging under your arms.

DEO STICKS with thick paste can also clog pores and trap sweat or bacteria, leading to inflamed hair follicles (folliculitis). This often shows up as painful red bumps or pimples in the armpit area.

WE WANTED to make a deo that is fresh, protecting, feels great on your skin and doesn’t leave white / yellow marks. This is why a roll on is much more powerful and a better choice overall. 

woman using deo in mirror
The scents

A NEW PARTNERSHIP with a new fragrance house to make our scents stronger and last longer. They have over 50 years experience producing some of the most well known, famous fragrances in the world. With their expert knowledge and technology we can bring a deodorant that smells amazing and lasts all day.

THREE NEW scents have been created. (and Zero Scent) One specifically for men, one for women and one neutral. 

ALL SCENTS will be offered in both an all natural formula and an antiperspirant.

  • For women  – ORANGE BLOSSOM (Both natural and antiperspirant available)
  • For men       –  SPICED OAKWOOD (Both natural and antiperspirant available)
  • For both       – SILVER BERGAMOT (Both natural and antiperspirant available)
  • For both       – ZERO SCENT (Both natural and antiperspirant available)
Orange Blossom
gif showing orange and roses

A MODERN FLORAL scent with depth and elegance.The fragrance begins with a sparkling burst of orange, bringing freshness and energy. At its heart, delicate rose blooms softly, adding a feminine and romantic character. Finally, the scent settles into a rich base of wood, offering warmth and sophistication. The result is a balanced blend of floral, fruity, and woody notes — uplifting yet refined, designed for everyday luxury.

gif showing woman using deo in mirror

BACKED BY research into the power of fragrance, our scents are designed to improve how you feel — helping to lift your mood, ease stress, and enhance your sense of wellbeing throughout the day.

Spiced Oakwood
image of chillies and smoke

A BOLD FRAGRANCE with strength and character. The scent opens with the warm spice of cinnamon and paprika, bringing energy and intrigue. At its heart, smooth notes of leather and tobacco unfold, adding richness and depth. Finally, the fragrance lingers with a smoky, woody base, grounding it in strength and sophistication. The result is a powerful blend of spicy, woody, and smoky notes — confident yet refined, crafted for everyday distinction.

gif of man using the Lifelong deo's
Silver Bergamot
grapfruit, wood, lime

A BRIGHT NEUTRAL fragrance designed for men and women that embodies clarity and balance. It opens with the sparkling zest of bergamot and citrus, bursting with freshness and vitality. Subtle herbal and green tones bring a clean, modern elegance, while a soft base of musk and woods adds depth and longevity. The result is a crisp, refreshing scent — perfectly balanced for both men and women.

hands holding white deo
zero scent
water rippling

ZERO SCENT is an intentional absence — clean, calm, and quietly powerful. Free from fragrance but full of purpose, it offers pure protection with nothing to distract or linger. A refined choice for those who value simplicity, clarity, and confidence — for your body and the planet.

Pick your protection

  1. WE DON’T JUDGE. People can choose whichever deo they prefer. Some people love only natural and others prefer antiperspirant. We’d like to offer both. We will offer every scent, including Zero Scent in both natural and anti-perspirant.
  2. AN ALL NATURAL deodorant full of only natures finest ingredients.  No parabens,  aluminium, nor any nasty stuff.
  3. AN ANTIPERSPIRANT made with nature’s best—and just 4% aluminium to keep you dry. Most deodorants use up to 20%. We found the sweet spot for comfort, care and perfect protection. 
man running
ingredients

List of Lifelong ingredients

WE WORK with one of Europe’s leading, sustainable, certified manufacturers that specialises in powdered personal care products. Our mission is to make a plastic-free deodorant that not only smells great but also works, doesn’t stain your clothes, nor causing any skin reactions. 

LIFELONG DEODORANTS are fully compliant with the EU Cosmetic Products Regulation (EC) No 1223/2009, which ensures all cosmetic products sold in the EU are safe for human health.

IN THE USA, the FDA does not require cosmetic products like deodorant to be tested or approved before they are sold. There’s no mandatory safety review. You are safer with Lifelong deo (More info about the bottom of the page)

lifelong deo applicators in green, yellow, peach
How it works

table explaining three steps to use the deo
gif showing the deo being refilled
benefits for you

info graphic explaining the benefits of the deodorant
image showing hand packing the deo
Benefits for earth

two girls in park stretching

NO MORE PLASTIC PACKAGING – By not shipping water we can package our powdered deodorant in plastic-free, paper-based pouch.  This eliminates single-use plastic packaging and stops it from entering our landfill and polluting our planet.

RECYCLED – NOT VIRGIN PLASTIC – We partnered with TIDE to use their ocean bound recycled plastic pellets to make our deodorant applicators. For every deodorant we make, we remove 300g of ocean bound plastic. There is 200 million tonnes of plastic in the ocean. You can really help make a difference with your lifestyle choices.

REMOVE PLASTIC FROM THE OCEAN – We have also partnered with Seven Clean Seas, a world leader in removing plastic from the ocean.  For every applicator you buy you’ll remove 1kg of plastic from the ocean.  Our last campaign removed 3960kgs / 8731 lbs. Let’s see if we can double that this time!

LOWER TRANSPORT EMISSIONS – Without the water (heaviest part) and plastic packaging (bulkiest part) we manage to lower transport emissions by 94%. A key factor in climate change. Your simple choice can make a huge difference.

UN SUSTAINABLE DEVELOPMENT GOALS. – Lifelong is built on the belief that small daily choices can create big change. By designing products that last a lifetime and eliminating single-use plastic, we directly support the UN Sustainable Development Goals: Responsible Consumption and Production (SDG 12) and also Life Below Water (SDG 14). Every refill, every use, is a step toward cleaner oceans, less waste, and a future where both people and planet can thrive. Your choices really do make a difference to the future generation.

number 12 an 14 sustainability goals

NO ANIMAL TESTING – Thankfully, in the European Union, selling cosmetics that have been tested on animals is prohibited. However, in the rest of the world, this is not the case. As our products are manufactured in France the products are certified ‘Free from Animal testing.

global reviews

We have shipped products all over the world and have happy customers from the US to New Zealand.  Here are just a few who have been testing our new deodorants and scents along with a review from Emily Whitlock, a professional squash player with her highest world ranking of 12th.

AMERICAN

ITALIAN

BRITISH

SPANISH

WELSH – Professional squash player – Highest World Ranking 12th recommends Lifelong Deo (1.0)

ARGENTINA

HERE ARE some reviews from our Kickstarter backers from my first campaign for The Lifelong Deo 1.0. Apologies for the small text, it was the best I could do!

info graphic of reviews for Lifelong deo
share care and earn

FREE REFILLS FOR YOU – We’d love to give you a freebie. Simply share our campaign on your socials, tag us (#lifelongdeo) and we’ll add an extra FREE deodorant refill to your pledge worth 10 euros. 

post it to facebook
post it to linkedin
post it on X
mail it
what's app it
press kit
man hands holding deo
Article Tags:
Article Categories:
All · Design · Featured

Comments are closed.